Know-how for better AI & Search visibility.

Hands-on articles on AI visibility, Search Visibility, Website Health and prioritized actions, so you understand what's slowing your visibility and how to improve it.

All AI Reputation Technical SEO On-Page SEO Search Rankings AI Optimization Content Quality

AI Optimization June 1, 2026

TL;DR & Key Takeaways: Make Key Points Easy to Scan

Summaries make content easier to scan, understand and extract. Learn how to use TL;DR, key takeaways and conclusions so users and AI quickly grasp your key points.

AI Optimization May 26, 2026

Entities & Entity SEO: Make Brands Machine-Readable

Search engines and AI systems rely on entities. Learn how to define your brand, people and products clearly with Schema, sameAs and consistent signals.

AI Optimization May 19, 2026

Schema Markup & Structured Data: How to Use JSON-LD Correctly

Structured data makes your content machine-readable for Google and AI systems. Learn how to use Schema Markup (JSON-LD) for rich snippets, organization data and FAQ data.

AI Optimization May 13, 2026

llms.txt & robots.txt: Control AI Crawlers Without Losing AI Visibility

AI crawlers can only use your website if they can access it. Learn how to control GPTBot, ClaudeBot and other crawlers with robots.txt and llms.txt without losing AI visibility.

AI Optimization May 7, 2026

AI Readiness Score: Is Your Website Ready for AI Search?

The AI Readiness Score shows how ready your website is for AI search: the core areas, a self-audit and a prioritized roadmap for improvement.

AI Optimization April 30, 2026

Generative Engine Optimization: Improve AI Visibility Systematically

Generative Engine Optimization (GEO) helps your brand become more visible in ChatGPT, Perplexity and Google AI. Learn the 5 key levers and a practical roadmap.